Terms of Service

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Basispoint Studio (hereinafter referred to as“Basispoint Studio,” “we,” “us,” or “our”) is owned and operated by ThoughtLeaders Content LLP. The website at https://www.basispointstudio.com (the“Website”) and all related services are owned and operated by Thought LeadersContent LLP.

This page contains the terms and conditions that governyour access to and use of our Website and services. Please read these termscarefully before using our Website or engaging our services.

1. Acceptance of Terms

Byaccessing the Basispoint Studio website or engaging our services, you agree tobe bound by these Terms of Service, all applicable laws and regulations, andacknowledge that you are responsible for compliance with any applicable locallaws. If you do not agree with any of these terms, you are prohibited fromusing or accessing this site or our services.

2. Description of Services

BasispointStudio provides marketing, branding, content creation, website design, andcommunications services tailored for investment managers, financial servicesfirms, and regulated entities. Our services include, but are not limited to:

•            Brand identity and design

•            Thought leadership content and copywriting

•            Research and data visualisation

•            Website design and development

•            Marketing campaigns

•            Social media and communications management

Allservices are subject to individual engagement agreements that may containadditional terms specific to the scope of work.

3. Use of Website and Materials

Permissionis granted to temporarily access and view the materials (information, images,or content) on the Basispoint Studio website for personal, non-commercial,informational purposes only. This is a grant of a limited licence, not atransfer of title, and under this licence you may not:

•            Modify, copy, or reproduce the materials forcommercial purposes

•            Use the materials for any public display,commercial or non-commercial, without prior written consent

•            Attempt to reverse engineer, decompile, orextract source code from any software or tools on the Website

•            Remove any copyright, trademark, or otherproprietary notations from the materials

•            Transfer the materials to another person ormirror the materials on any other server

Thislicence shall automatically terminate if you violate any of these restrictionsand may be terminated by Basispoint Studio at any time. Upon termination, youmust destroy any downloaded materials in your possession, whether in electronicor printed format.

4. Intellectual Property

Allcontent, materials, designs, graphics, logos, and other intellectual propertydisplayed on the Website are the property of Basispoint Studio, Thought LeadersContent LLP, or our licensors and are protected by applicable copyright,trademark, and other intellectual property laws.

Workproduct created for clients as part of our services shall be subject to theownership terms specified in individual engagement agreements. Unless otherwiseagreed in writing, upon full payment of all applicable fees, clients receiveownership of final deliverables created specifically for them.

5. Client Responsibilities

Whenengaging Basispoint Studio for services, you agree to:

•            Provide accurate and complete informationnecessary for the performance of services

•            Ensure that all materials you provide to us donot infringe upon the intellectual property rights of any third party

•            Obtain all necessary approvals from your legal,compliance, and regulatory teams as required

•            Respond to requests for feedback and approvalswithin reasonable timeframes

•            Maintain confidentiality of any proprietarymethodologies or processes disclosed during our engagement

6. Confidentiality and DataHandling

Weunderstand the sensitive nature of financial services communications. Allclient documents, data, and confidential information shared with us shall behandled with reasonable care. Our practices include:

•            NDA-friendly document upload and storageprocesses

•            Role-based access controls for client materials

•            Redaction by default for sensitive information

•            Protocols to ensure no client data is used totrain public AI models

However,no method of electronic transmission or storage is completely secure.Basispoint Studio does not guarantee the security of any information and shallnot be liable for any loss, theft, or unauthorised access to data, howsoevercaused.

Specificconfidentiality obligations shall be governed by individual engagementagreements or non-disclosure agreements executed between the parties.

7. Use of Technology and AI

BasispointStudio uses technology, including artificial intelligence tools, to assist indrafting and production processes. However:

•            AI is used in an assistive capacity only

•            All work is finalised and reviewed by humaneditors and professionals

•            No client personally identifiable information(PII) is used to train public AI models

•            Human oversight ensures accuracy and compliancewith applicable standards

8. Regulatory Alignment

Whilewe create materials that align with regulatory guidance from bodies such asSEBI/AMFI (India), SEC/FINRA (US), and FCA (UK), we do not provide legal,compliance, or investment advice. All materials produced by Basispoint Studioare intended for review and approval by your internal legal and complianceteams before publication or distribution.

Theresponsibility for ensuring regulatory compliance of any published materialsrests with the client.

9. Disclaimer of Warranties

Thematerials and services provided by Basispoint Studio are provided on an “as is”basis. We make no warranties, expressed or implied, and hereby disclaim andnegate all other warranties including, without limitation, implied warrantiesor conditions of merchantability, fitness for a particular purpose, ornon-infringement of intellectual property or other rights.

BasispointStudio does not warrant or make any representations concerning the accuracy,likely results, or reliability of the use of the materials on its Website orotherwise relating to such materials, or on any sites linked to this site.

Nothingon this Website constitutes investment advice, an offer to buy or sellsecurities, or a recommendation of any kind.

10. Limitation of Liability

Inno event shall Basispoint Studio, Thought Leaders Content LLP, or theirofficers, directors, employees, or agents be liable for any direct, indirect,incidental, special, consequential, or punitive damages (including, withoutlimitation, damages for loss of data, profit, goodwill, or businessinterruption) arising out of the use or inability to use our Website orservices, even if Basispoint Studio or an authorised representative has beennotified orally or in writing of the possibility of such damage.

BasispointStudio shall not be responsible or liable for any loss, theft, unauthorisedaccess, or breach of data or information, howsoever caused. You acknowledgethat no method of electronic transmission or storage is completely secure, andyou provide information to us at your own risk.

BasispointStudio does not provide any indemnification to clients, users, or any thirdparties under any circumstances.

Somejurisdictions do not allow limitations on implied warranties or limitations ofliability for consequential or incidental damages; in such jurisdictions, ourliability shall be limited to the maximum extent permitted by law.

11. Accuracy of Materials

Thematerials appearing on the Basispoint Studio website may include technical,typographical, or photographic errors. We do not warrant that any of thematerials on our Website are accurate, complete, or current. We may makechanges to the materials contained on the Website at any time without notice.However, we do not make any commitment to update the materials.

12. Third-Party Links

OurWebsite may contain links to third-party websites or services that are notowned or controlled by Basispoint Studio. We have not reviewed all sites linkedto our Website and are not responsible for the content, privacy policies, orpractices of any third-party sites or services. The inclusion of any link doesnot imply endorsement by Basispoint Studio. Use of any linked website is atyour own risk.

13. Termination

Either party mayterminate an engagement in accordance with the terms specified in theapplicable engagement agreement. Upon termination:

•            All fees for work completed through the date oftermination shall be due

•            Client shall return or destroy any confidentialmaterials of Basispoint Studio

•            Basispoint Studio shall return or destroy clientconfidential materials as directed

14. Modifications to Terms

BasispointStudio reserves the right to revise these Terms of Service at any time withoutprior notice. Changes will be effective immediately upon posting to theWebsite. By continuing to access or use our Website or services after anyrevisions become effective, you agree to be bound by the updated terms.

15. Governing Law and Jurisdiction

TheseTerms of Service are governed by and construed in accordance with the laws ofthe Republic of India. You irrevocably submit to the exclusive jurisdiction ofthe courts located in Bangalore, India, for the resolution of any disputesarising out of or relating to these terms or your use of the Website orservices.

16. Severability

If anyprovision of these Terms of Service is found to be unenforceable or invalid bya court of competent jurisdiction, such provision shall be modified to theminimum extent necessary to make it enforceable, or if modification is notpossible, severed from these terms. The remaining provisions shall continue infull force and effect.

17. Entire Agreement

These Termsof Service, together with any applicable engagement agreements, constitute theentire agreement between you and Basispoint Studio regarding the use of theWebsite and services, superseding any prior agreements or communications.

18. Contact Information

Forquestions about these Terms of Service, please contact us at:

BasispointStudio
Thought Leaders Content LLP

Website:https://www.basispointstudio.com
Contact Page: https://www.basispointstudio.com/contact

©Basispoint Studio. All rights reserved.

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